Zeropark

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What the vendor is

Zeropark is a self-serve ad exchange for pop and domain redirect traffic. Its home page describes it as "a self-serve platform for pop and domain redirect traffic," and it says the platform runs billions of daily impressions. The FAQ explains that the exchange is both a supply side and a demand side platform: advertisers bid for visits in real-time auctions, and publishers, including webmasters, site owners, ad networks and domain owners, sell their inventory into the same auction. The advertiser terms name the operator as Commerce Media Tech sp. z o.o., with its registered office in Kraków, Poland, and the documentation footer reads "Zeropark by Commerce Media Tech." The home page calls the business "Ad-tech since 2012."

For an operator who buys adult traffic, the relevant side is the advertiser side. Adult is one of the 20+ verticals the home page lists, and the glossary defines adult campaigns as offers "designed for adults only and only target them."

What it sells an operator

The advertiser products are pop and domain redirect, and the home page sets them side by side. Pop traffic opens the advertiser's landing page in front of the user, or under the last opened tab in the case of popunder ads. Domain redirect sends a user who types a URL straight to the offer. A third product, Commerce Media, is a CPC placement set that the pages describe as homepage-driven and tied to shopping intent, and the FAQ states that Commerce Media "does not allow adult campaigns at all." For adult offers, the product is pop or redirect.

Bidding is the core mechanism. The advertiser sets a maximum price for each bid, and the terms say bids can be bought below or above that price, as long as the bid average in the campaign does not exceed the maximum. Campaigns carry a budget and a daily cap, and the platform offers day-parting, frequency caps and keyword targeting for both formats. Targeting runs by country, region, city, device type, operating system, browser, carrier and connection type. If/then rules can pause a source, bid it up or bid it down.

The Tools tab shows trending categories by country, average bids and available volume by source, and it generates a whitelist. The traffic calculator estimates available volume and competitive CPV bids, with an adult setting that switches between all, adult and non-adult traffic. The FAQ adds that Zeropark advertisers can connect the Voluum tracker through an integration that is free of charge, and the documentation has integration guides for other tracking software.

In October 2026 the home page gives the starting price for pop traffic as $0.0001 per view and for domain redirect as $0.0003 per view. The actual rate depends on the bid the advertiser sets. Registration is free and there are no subscription fees; the FAQ says the platform instead takes a percentage of the cost of all traffic bought within a campaign, while the advertiser page says every deposited dollar is a dollar spent on traffic.

The terms that decide the choice

The adult policy centers on a filter. The glossary says all advertisers must use the adult campaign filter for adult campaigns, and a campaign without it "will be rejected." The filter sets whether ads show on adult sites only, non-adult sites only, or both. The Compliance Team reviews every campaign by hand against the Compliance & Policy Guidelines, which the FAQ summarizes: no abusive or hateful content, no fake news or false celebrity endorsements, no misleading claims, no illegal goods, no trademark infringement, no shocking imagery, and no violent pornography or sexualized depiction of minors. A breach can lead to suspension or a permanent ban. The advertiser terms also bar the use of the services to promote illegal content.

Money moves through a deposit. As of October 2026 the advertiser terms set the minimum first deposit at $200, and the FAQ says card top-ups carry an additional 2% fee. The terms say deposited funds are ring-fenced in the account and can only buy ad space, and the minimum initial deposit is non-refundable. Refunds for invalid visits, meaning traffic the internal filter rejects, are credited back to the account as deposit rather than to a bank account. Remaining funds above the minimum deposit can be claimed back through support, approved refunds are processed within 30 calendar days, and the FAQ warns that accounts which request a refund are suspended until the user contacts the team. An advertiser account inactive for more than 6 months is suspended, and the terms let Zeropark deduct the remaining funds as its own revenue, with reinstatement as a bonus only on request. The advertiser bears all costs of payments, deposits and refunds.

Publishers are paid on a schedule the platform sets. In October 2026 the publisher terms set a minimum payout of $100 by PayPal and $1000 by wire transfer, and payments are withheld until that amount builds up. The amount is shown in the account, invalid visits are not paid, and chargebacks, poor-quality traffic and fraudulent transactions are adjusted within 60 days of the billing period. Payments are made 30 days after the end of each calendar month, and a publisher must use the auto-invoice system or supply an invoice first. The terms warn that payment operators may deduct their own charges. Disputes must be raised within 30 days in writing or by email, and where the publisher's and Zeropark's statistics differ by more than 10%, the parties agree to work toward a smaller gap.

Illegal content is handled through a notice and action procedure in the advertiser terms. A notice goes in through a dedicated contact form, Zeropark confirms receipt and decides within 14 days, the advertiser is told what action was taken and why, and either side may appeal within 14 days. Possible actions run from removing the material to closing the account. The pages do not name a DMCA agent or a separate DMCA procedure.

The agreement runs for an indefinite period, and either party can end it with 14 days advance notice in writing or by email. A publisher grants Zeropark a license to use its marks in marketing and can object by email, after which Zeropark stops using them. Confidentiality lasts 20 years after termination, and Zeropark may change the terms and prices at its sole discretion.

Getting started and support

The advertiser path runs from sign up and verification through deposit and campaign setup to going live. Registration asks a business for its company name and legal form, registered or business address, TAX/VAT ID and the person authorized to open the account, and an individual must be at least 18. The advertiser page says most advertisers go from signup to a first live campaign in under an hour, while the terms say accounts and campaigns are verified within 72 hours. Deposits can be paid by credit card, PayPal, bank transfer or Revolut, and the page says there is "no minimum ongoing spend" after the first deposit. Wire payments are accepted in USD, EUR or PLN, PayPal only in USD, and the dashboard shows funds in USD; cryptocurrency is not accepted. A campaign needs a destination URL, targeting, a bid and a daily budget, and a tracker is optional. A campaign can be created with the "keep campaign paused" option, so that it waits for a manual start after approval.

The FAQ describes free onboarding in which a newly registered customer is assisted by an assigned Onboarding Manager. The terms, however, say Zeropark "shall not be obligated to provide" support, and that any support it gives is in English, Monday to Friday from 9:00 to 17:00 Eastern European Time. The advertiser terms mention API access to the account, and the documentation covers registration, verification, topping up, campaign creation, targeting, tracking tokens, and API and security.

The publisher path starts with an application and a traffic review. Independent domain owners use a Direct URL integration with XML, and large portfolios use programmatic RTB with XML, JSON or OpenRTB.

Company and track record

The company says it has been ad-tech since 2012, describes "over a decade of pop and domain redirect experience," and says it has paid publishers on time since 2012. It claims 195 countries of demand across 20+ verticals. The home page quotes media buying agencies and an advertising network on the value of the platform. These are the vendor's own claims.

Who it suits

Zeropark suits an operator who wants pop or redirect traffic with an adult filter, a deposit model with no ongoing spend commitment, and bid and budget controls that go down to city level. A site owner with redirect or domain traffic to sell finds the publisher terms in the same place.

It fits less well for an operator who may want the first deposit back, since the minimum initial deposit is non-refundable, or for one who buys in bursts, since an account left idle for more than 6 months loses its remaining balance under the terms. Adult campaigns still go to manual review and can be rejected, and Commerce Media is closed to them. For publishers, the caveats that matter most for cash flow are the 60-day adjustment window and the 10% reconciliation threshold.

The platform's strength is control. The bid maximum is stated plainly, the targeting reaches city and carrier, and the rules engine can pause or re-bid a source without someone watching the dashboard.

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